Girls Scouts is an organization dedicated solely to the female youth found worldwide. Girl Scouts has global membership with coverage in approximately 140 countries. Girls Scouts aims to teach young girls necessary life values such as honesty, courage, compassion, and confidence through fun activities such as camping, earning badges, selling Girl Scout cookies, and even learning first aid.
After evaluating Girl Scouts’ internal strengths and weaknesses and external opportunities and threats was used for this analysis we found that Girl Scouts has room to grow in terms of creating a more cohesive organization overall and by developing their website to be a more useful recruitment opportunity. Girl Scouts also needs continue their global efforts by expansion into third world developing countries. In addition, Girl Scouts needs to amp efforts for recruitment and volunteers in order to maintain their success. While Girl Scouts is doing well, they also need to address the development of similar organizations such as Camp Fire USA, American Heritage Girls and upcoming school organizations.
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