The blog that I decided to read and review was written by Adam Singer from the Future Buzz website. Within his latest blog post, Adam discusses how whenever hiring new associates it is very beneficial to think of the companies image and brand when making a hiring decision. Individuals should only be hired when the employer is more than confident that the associate can be a trustworthy associate as well as be a direct reflection of the company. In the example provided within the article Adam responds to a comment by Peter Kim whom believes that employees should not be allowed to wear company logos and images during travel, or simply in general when they are not working. Typically the way an individual conducts his/her self outside of work is not in the same manner as when they are at work. Hence the reasoning behind Kims suggestion that companies implement Human Resource policies that will restrict how individuals conduct themselves outside of work while wearing company brand logos, images, and badges.
According to Adam instead of implementing policies and procedures employers should hire smart people and the right people in order to achieve and or maintain social success. Employers should only consider hiring those that they can trust to perform without supervision and can conduct themselves accordingly without jeopardizing a companies image or brand. In which in my opinion sounds all in well but people will always be just that people. In my opinion employers always hire individuals that they perceive to be smart and trustworthy but an individuals actions outside of the workplace are beyond their control. Therefore I would have to disagree with Adams suggestion of simply hiring smart as the key to social success because in my opinion their should be social expectations added to the human resource policies and procedures manual as well. If an individual is to wear clearly identifiable company brand name, images, and logos they should conduct themselves in a certain manner. How an individual conducts themselves when not wearing such images is another issue. As an employer it would be very important for me to stress to my associates the importance of how they carry themselves while in company uniform, or wearing any other company images or logos.
If you were the CEO of a company that is well known amongst the public would you implement some form of social control over your employees?
Whenever you interact with someone that is very rude and they are wearing some form of badge, lanyard, or shirt that clearly identifies where they work, how do you feel about the individual, the company, or both?
I kindof agree with Adam on this one. I think that if you hire smart, sensible individuals they will know how to conduct themselves, both at work and when they are representing the company whether it be through clothing or at a work-related gathering.
ReplyDeleteIf I were the CEO of a company I would probably base my hiring of smart, sensible, competent individuals that I felt would know how to handle themselves accordingly. Whenever I interact with someone that is rude and I feel them to be representing a company, this image does transfer over to my opinion of the company. If I feel that I was mistreated by a representing individual I would be extremely hesitant to return to that company.